MANIFATTURA PAOLONI – STAND PITTI 100

Florence – Pitti Immagine Uomo 100

On Behalf Of: Arte Vetrina Project

The goal was to create a single container with high emotional impact for hosting the four brands by Manifatture Paoloni: Paoloni, Guy Rover, Manuel Ritz and MR*73. Cement, sky and mirrors create a minimal, poetic atmosphere, which becomes a starting point for exploring and experiencing the brands. SpazioSP designed this stand in collaboration with Arte Vetrina Project. The studio participated in the entire creative concept, from the working plans and specifications to prototyping, and on to creation.